The blogging bandwagon

Now working in online for a few years, I've always wondered what's the point of a blog I mean this blog is shite and I know it, the reason for doing it is because I'm bored and it's quick and easy. Now if you read all the stats blogging is huge and every company who has a website are tripping over themselves to have a one, why? The way I see it is the reason that blogs are so popular much like myspace and the like is because they are websites for idiots, what I mean by this is back in the day you needed to know how to build a website, how code it, how to host it, it was all pretty complicated for your average Joe. Now it's as easy as putting on underwear and that's why all of them have some shite in them and 50% are c***ts. So why do these company's what one well they are told look at the growth it's the next big thing, bollox it's websites for idiots and you are an idiot for thinking that it will somehow improve your website.

I suppose it's all part of the bigger 'web 2.0' woooo, I'd like to find the guy who invented that phrase and kick his mother in the c**t. The amount of bullshit I have had to endure from external agencies employed by big fat MD's who haven't got a clue is shocking. Come on really if you have more than 2 braincells in your head you know that it's a load of old shite. Especially if you think having a web2.0 site means that you have to have a checklist of blog, video, audio, ugc, fuck me that's just having a website sunshine.

Now getting back to blogs or websites for idiots, I think that this is partially to blame for everyone thinking that they are now some expert in online. I have to say in the 8 or so years that I have been working in online the lack of knowledge possessed by people is frankly stunning. Not just this but because they spend all day not doing any work and surfing the web they think they are experts, do me a favour. Seriously in any other company than online do you get anybody turning up to meetings to give their opinion on how things are done, than technology in an online business, do they go into finance meetings and tell them how they think the year end accounts should be done. Do they bollox, seriously fuck off back to your own department and don't even get me started on online marketing and seo.